Minimized simplicity
Welcome friend.
I am a fashion photographer and blogger, feel free to read the whole story. Whereas a trend often connotes.
We like to share information about insurance distribution including our thoughts, the latest trends, customer perspectives, studies and surveys.
If you have a something to tell us, please let us know. Thanks for reading!

- Insurance as a Service – Can You Love Insurance?The rise of embedded insurance has been attracting a lot of attention. Being able to buy insurance conveniently when you need it from a brand you already trust sounds enticing.… Read More »Insurance as a Service – Can You Love Insurance?
- Embedded Insurance: The Beginning of the End of Insurance?The Future of Embedded Insurance goes beyond insurance.
- Digitalization Aims to Solve the Most Urgent Problem in InsuranceInsurance must digitally transform if it’s going to meet the most urgent problem in insurance: Climate Change.
- Awywi is Much More Than Comparing Insurance RatesSeems like everybody’s got a priceI wonder how they sleep at nightWhen the sale comes first and the truth comes second… Jessie J & B.o.B A cursory glance may give the viewer… Read More »Awywi is Much More Than Comparing Insurance Rates
- Why Insurance Needs Real-Time NowReal-Time Insurance is necessary for lower costs and benefits throughout the entire distribution vertical from customer to reinsurer.
- De-risking Insurance with NFTs and Blockchainwe will look at a blockchain solution that provides real-time transparency into reinsurer/insurer exposure, as well as a market to lend/sell/buy risk to increase or decrease exposure by region
- Understanding The Value Of Personalized Attention In InsuranceThe J.D. Power 2021 U.S. Small Commercial Insurance Study identified a lack of proactive support and personalized attention as causes for a significant drop in scores for a second year… Read More »Understanding The Value Of Personalized Attention In Insurance
- Insurance Shopping Survey: Covid-19 Reveals Need for New Service SolutionsNew J.D. Power 2021 Shopping Survey shows Insurance needs new service solutions that prioritize customers. The Covid-19 pandemic has been challenging enough for the insurance industry. Business interruption losses and… Read More »Insurance Shopping Survey: Covid-19 Reveals Need for New Service Solutions
- Insurance Distribution Tech: Innovation Boon?What is the current state of distribution technology and technological readiness in the P&C Insurance industry today? Is it a boon or barrier to innovation? Does it matter? There is… Read More »Insurance Distribution Tech: Innovation Boon?
- Time for Insurance to Replace the FlatheadCurrent insurance industry technology for many companies is like the “New” Ford V8 Engine (AKA “Flathead”) introduced in 1932. It was a breakthrough for a multitude of reasons: A better… Read More »Time for Insurance to Replace the Flathead
- 4 Trends Shaping the Future of InsuranceThere are forces that are quickly changing the insurance distribution landscape. This is good news because innovative insurers can take advantage of these forces…
- Digitizing Insurance: “Get a horse!”(Originally published 4 years ago, I wanted to repost because this is still what insurance looks like today. In fact, this was the genesis of Awywi to prove that anyone,… Read More »Digitizing Insurance: “Get a horse!”
- Insurance Customers Are Changing, Are You?You must notice that insurance customers are changing. They have been changing for years now. Technology has played a significant role in this change: Customers are savvy because they can… Read More »Insurance Customers Are Changing, Are You?
- Is Direct or Agency Distribution Better For Customers? Neither.Another direct-to-consumer insurance platform has launched in North America claiming that “unmet demand for simple and fast digital insurance services in today’s connected world. Savvy insurance customers want the option… Read More »Is Direct or Agency Distribution Better For Customers? Neither.
- Is Insurance Ready for a Perfect Storm?A perfect storm is an event in which a rare combination of circumstances drastically aggravates an event. We are in a 4th industrial revolution. A technology driven revolution which led… Read More »Is Insurance Ready for a Perfect Storm?
Latest Posts
- Insurance as a Service – Can You Love Insurance?
- Embedded Insurance: The Beginning of the End of Insurance?
- Digitalization Aims to Solve the Most Urgent Problem in Insurance
- Awywi is Much More Than Comparing Insurance Rates
- Why Insurance Needs Real-Time Now
- De-risking Insurance with NFTs and Blockchain
- Understanding The Value Of Personalized Attention In Insurance
- Insurance Shopping Survey: Covid-19 Reveals Need for New Service Solutions
- Insurance Distribution Tech: Innovation Boon?
- Time for Insurance to Replace the Flathead
- 4 Trends Shaping the Future of Insurance
- Digitizing Insurance: “Get a horse!”
- Insurance Customers Are Changing, Are You?
- Is Direct or Agency Distribution Better For Customers? Neither.
- Is Insurance Ready for a Perfect Storm?
- How to Win Insurance Customers in 2021
- Technology Newsletter October 2020
- Price Is a Winner with Insurance Customers
- Insurance Distribution Newsletter Fall 2020
- How to Measure Insurance Efficiency
- Insurance Leaves Customers Wanting More
- Insurance 4.0
- Covid-19 is Changing Insurance Customer Behaviour
- The Coronavirus; A Litmus Test for Insurance?
- It’s 1987 Again? The Insurance Industry in Crisis
- Insurance and Innovation
- Customer First Principle
- Any Way You Want It
- Insurance Distribution Newsletter Fall 2018
Blog Categories
- Insurance Blogs (29)
- White Papers (2)
About Us
We started Awywi to overcome the burden of inefficiency that plagues the insurance industry. A burden borne by customers in the form of high prices and low service levels. This leaves insurance shoppers having to choose between better service (agency) or lower prices (direct).
We built our Insurance as a Service Platform to give insurance shoppers the best prices, service and insurance…